Many legal practices took hard blows after March 2020. That was when the pandemic became a reality globally, including throughout the U.S.
The exception had been a number of law firms in BigLaw. In fact, some had windfall profits.
One factor underlying the success of those large elite law firms could be how they put together their infrastructure, keep reinforcing it and doing rapid course correction.
Political experts, reports Politico, attribute former U.S. President Donald Trump's current loss of direction and influence to a lack of infrastructure. He is unable to conjure up post-presidency the kind of force field which propelled his initial rise to political power.
That is nothing new in politics. The Frank Hague political machine in Hudson County, New Jersey had such a sustained hold on that region because of how well-organized it was. That was so much so that the mantra in Jersey City, which is part of the County, was: You can't fight city hall.
However, the infrastructure established by BigLaw is not a monolith.
A key part of Jones Day's is its black box culture.
Important at Sanford Heisler are its instinct for public relations and its high emotional intelligence.
Dentons is embedded with the political savvy of its leader Joe Andrew.
Lawyers demand evidence.
Well, evidence of how much infrastructure can facilitiate had been the creation of COVID Relief Center. Chairman of Paul Weiss Brad Karp leveraged the law firm's social infrastructure to motivate lawyers from many law firms to pitch in on the public-service initiative. And, it went live quickly.
And, it probably has been Paul Weiss' overall infrastructure, ranging from financial resoures to branding, which empowered its track record in lateral hiring. Among the stars had been Karen Dunn. In general, a lateral strategy has been proving to be the most efficient MO for growth.
The lesson for law practices which continue to struggle during COVID is obvious: Pay attention to building, maintaining and scaling your infrastructure.
Outstanding performance in legal tasks per usually is only a defensive move. Hard work is overrated.
The more critical factor is the infrastructure. That includes well-oiled machines for public relations, networking, access to insider insight, ability to bill at the high end, attracting talent, retaining talent and new business development.
Currently, the infrastructure at Boies Schiller seems to have crumbled.
Yes, place your paid sponsored content on this blog. Affordable rates. Please contact Jane Genova at janegenova374@gmail.com.
Comments