It was all the same game.
What Franklin knew that the pompous John Adams didn't was that no person, place, or thing was special. Not even the righteous rebellion against King George III. You had to learn how to position and package what you needed people to buy into or actually buy.
How Franklin mastered that learning curve is outlined in the book written by Walter Isaacson in 2004. More than a decade later it still ranks 5310 on Amazon. The book is "Benjamin Franklin: An American Life." Here you can order it.
The cocky, free-thinking Franklin had much to learn. Instead of just "being himself," he got it that he had to manage others' perception of him. So, he was in his print shop before the town cranked up in the morning and there after other shopkeepers called it a day. Instead of hiring a courier to deliver drafts, he hand-carried them through town.
Networking he also had to master. At first he sought out kindred rebels. They were the dreamers and drunks. Soon enough he did the math and recognized that the fun part was costing him not only business but peace of mind.
A talker, he had to understand the importance of listening. That made others feel important. He also learned early, when an apprentice to his jealous brother James, that it was useful to conceal his innate cleverness, on an as-need basis.
The managing partners at law firms and those responsible for career placement at law schools, such as Mark Weber, should provide a copy of the book "Benjamin Franklin" for all players of all ranks.
The American Bar Association could run a contest for the best marketing plan derived from the insight the book contains. The first prize can be a weekly column for one year in a business publication which is a must-read for the C-Suite and Wall Street. The second would be a job writing at Abovethelaw.com That's become the hangout for refugees from elite law firms such as Kathryn Rubino and Joe Patrice. The third prize would be a week's paid internship at a public relations firm like Edelman and observe everyone's inner Ben Franklin.