Laura Wasser is one of the divorce lawyers for celebrities featured in the Vanity Fair article by Julie Miller.
Unlike the divorce lawyers for Everyman and Everywoman, part of their job is to manage the public relations associated with brandnames in Hollywood, sports, business, and so on. For that they charge the big bucks.
Wasser, for example, bills at $850 an hour, with a required $25,000 retainer. But she has to be totally vigilant about having the news of the splitsville not being made public before the celebrities want that it released.
The key strategy is to work out all the details early in the process. That's not easy. Celebrities are used to getting what they want.
Lawyer and star meet in private and conduct a lot of business by phone. In public are members of the media eager to pick up the scent of negative news. That's what sells, of course.
Like many PR players, celebrity lawyers release the official announcement on Friday, especially before a long weekend. Summer months are the best. The children should not be in school.
The exception is if the celebrity is leveraging news of the divorce as a comeback tactic. They will mean they will at least be covered again. Divorces play well in all kinds of media. There can be lots of speculation about what went wrong.