Is "indefinite" the cool new way of indicating an executive in a corporation is valued? Maybe.
At media company Conde Nast, CEO Bob Sauerberg announced that Anna Wintour would be working for him "indefinitely" in her current big job.
No one really knows what that means. But it sounds nice, like the rescue-dog terminology of the mission of finding "forever" homes for companion animals.
There had been rumors that after putting together the September issue of Vogue, Wintour would be gone. And there was speculation who would replace her. Of course, that would mean the end of one era at Vogue and the start of something new.
But that's not happening.
Those I coach over-50 who had been in the fashion industry are amazed that they lasted decades. It is the land of the sharp elbows, vicious gossip, and feuds. But the younger generations are bypassing most of that by creating their own niches in fashion - outside the establishment.
For example, while still a student one offspring of a man I coach has a large following on Instagram. As a paid influencer she controls her own territory. Eventually most of fashion could be disrupted. Youthful players can become the loudest voices on the runway versus the old guard.
The analogy is the once staid world of legal media which was upended in 2006 when brash Abovethelaw.com came on the scene as a native digital publication. Through the genius of its founder David Lat it developed the kinds of sources which outed misdeeds at major law firms, law schools, and courts. Because it broke news, establishment media in not only law but business quoted it.
An Abovethelaw.com kind of innovation could also make Conde Nast seem yesterday.
Contact Jane Genova email@example.com.