This year Mickey Mouse turns 90.
Like them, he keeps beating age bias and stays prominent in the business world. On November 4th, he even bagged a two-hour gig on ABC (which is owned by Walt Disney).
What can the rest of us over-50 learn from Mickey about remaining marketable? Here are 4 lessons:
Be sunny. The guy manages to let troubles roll off his back. From the days we Baby Boomers took in his show daily on primitive TV until today when we stand in the long lines at his theme parks with our grandchildren he has always been an up.
Create a solid network. His pals, although heavily flawed like Goofy, serve to enhance his presence.
Find new sources of revenue. Soon enough after the daily television show there were the films, parks, retail stores, and promotional tie-ins. That's exactly what I hammer in my new book, free to click open and read, about always being able to land, hold, and move on to better work, no matter our age Download Outwitting ageism.
Work at the primary relationship. His bond with Minnie is sustaining. All we need to share our work joys and sorrows is one person who cares. Then, rejection doesn't become a wound which festers.
Contact Jane Genova firstname.lastname@example.org.