The low approval ratings for Donald Trump, whose signature during Campaign 2016 had been outsider status, could tarnish Brand Outside.
However, that is how Laura Ellsworth is positioning and packaging herself in her run to be the next Governor of Pennsylvania.
A lawyer for 33 years, currently she is a partner at Jones Day. She is in charge of the global law firm's international initiatives. She is 59 years old.
Time will tell if she made a mistake not taking on the protective coloring of a more traditional political candidate.
Meanwhile, she will gain exposure as a political figure. In Connecticut, it took a while for Linda McMahon to establish a public identity. Before running unsuccessfully for the U.S. Senate, she was primarily known for the wealth built by her corporation WWE. Now she is head of the Small Business Administration.
So, Ellsworth could be opening the door to another career path, just as McMahon had.
Her priority is job creation for the state. She hopes to attract companies to PA.
She threw her hat in the ring as a Republican. She is opposing Scott Wagner, a state senator, and Paul Mango, a former consultant in health care. Her campaign manager is Mike Lukach, who had participated in the Trump 2016 campaign on the state level. Here are more details from TribLive.
I met Ellsworth in Rhode Island when I blogged the state-level lead paint class action public nuisance trial from November 1, 2005 until February 22, 2006. Her firm - Jones Day - represented defendant Sherwin-Williams.
Essentially she was there as a strategist. Only once did she make a presentation to the jury. It was on IQ tests. The brilliantly orchestrated Jones Day defense "show" was played out by another Jones Day partner - Mickey Pohl. Eventually, the RI Supreme Court threw out the whole case.
One very human moment during that four-month trial was when the judge announced that Ellsworth would not be court the next day. She was flying back to the Pittsburgh Metro area to attend her young son's birthday.
With her brains, sense of personal style, and determination, Ellsworth could go far in public service. If it isn't as Governor, it will be some other high office, either elected or appointed.
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