The University of Illinois Law School of Law got nailed by the American Bar Association for funny numbers in profiling the incoming class. The School will have to pony up a $250,000 fine.
However, the problem could have been prevented with genius public relations. Had the dean met with a good PR firm ways would have been mapped out to identify and promote what's unique about the institution. It could then attract the best in that particular niche. No, it wouldn't be known for all things, only for a few. And that would be plenty. Increasingly the legal sector is tilting toward niche practices.