The world of marketing and messaging has gone visual. And online video has become the low-cost, interactive, and self-replicating option for more professional services. Show it, don't even try to tell it.
During SuperBowl XLVI, Coca-Cola's iconic Polar Bears will be watching the game, commenting on it, and even deconstructing the commercials. That will happen through video streaming on CokePolarBowl.com. Baby Bear's eyes will be covered during the too racy commercials, as from GoDaddy and Doritos.
Watch the visuals during the game and read about the analysis of what is happening before and after the game for marketing and messaging.
To get you started I published a piece on SuperBowl XLVI on the site of financial information powerhouse Motley Fool. Here you can read all about it.
Coca-Cola has made the right move to use video marketing as a way to promote their product thru Super Bowl XLVI. The animated polar bears are absolutely adorable. That alone can catch people’s attention. The creative video clip is very entertaining and funny. You can’t help but laugh while watching it!
Posted by: Rose Ector | April 20, 2012 at 02:54 PM